8 hours ago
20
A trio of esteemed gaming industry veterans has joined forces to disrupt the slots sector with a new studio. Titled Big Daddy Gaming, the project seeks to breathe new life into the slots market.
Gaming Experts Unveil Big Daddy Gaming
As mentioned, Big Daddy Gaming was founded by a trio of gaming industry veterans. These include the following:
- Simon Hammon – former CEO of Relax Gaming
- Daniel Eskola – product expert and former member of Relax Gaming and Kindred
- Erland Hellstrom, former head of region of Evolution
According to the announcement, Hellstrom will serve as Big Daddy Gaming’s chief executive officer.
The founders were not shy about their ambition to redefine gaming, breathing creativity back into the slots sector.
The studio’s commercial launch is set to take place in the fourth quarter of 2025.
The New Studio Rejects Stale Content
Big Daddy Gaming’s leaders challenged the iGaming market, expressing discontentment with the overabundance of slot games that fail to truly resonate with players. The company highlighted its desire to disrupt the market with products that break the mould and create long-term engagement.
Big Daddy Gaming noted that it is preparing to kick off its business with a blast, teasing that it has already negotiated deals with several top-tier operators and is ready to unleash its cutting-edge content.
The studio plans to differentiate itself from the competition with proven mechanics and charming humor that will keep players around for a long time.
Big Daddy Gaming Wants to Deliver Unmatched Value to Clients
Big Daddy Gaming’s founders commented on the upcoming launch, expressing confidence in the new studio’s future. Hellstrom said that the business will be underpinned by individuals with deep understanding of the industry and tier-one operator relations, setting it up for success.
With Big Daddy Gaming, we are excited to deliver on the promise that our focus and experience translate directly into unmatched value creation for our partners.
Simon Hellstrom, CEO & founder, Big Daddy GamingHammon, on the other hand, said that Big Daddy Gaming will leverage its founder’s expertise to position itself as a “reliable, highly profitable asset” for future clients. Eskola added that the Big Daddy Gaming team’s ethos is to start partnerships humbly and ensure meaningful returns.
