Evoke reports group revenue up 5% YoY in Q3

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Evoke has reported group revenue growth of £435m for the third quarter of 2025, a 5% year-on-year (YoY) increase, on the back of revenue increases in both its UK and Ireland (UK&I) and international divisions.

The increase makes it the fifth consecutive quarter of YoY revenue growth for the London-listed operator.

In its trading update for the three months ending 30 September, evoke said revenue was boosted by a good performance in its retail division – just weeks after it emerged 200 William Hill shops could be at risk of closure should Chancellor Rachel Reeves raise gambling taxes in her upcoming Autumn Budget.

Retail revenue grew 6% YoY to £121.7m, with 6% increases in both sports and gaming.

The operator said revenue for its UK&I online division rose 1% compared to Q3 2024, thanks to an 8% YoY growth in sports due to “weaker prior year win margins”.

However, gaming fell 2% YoY, which was attributed to a continued “drag on growth” from 888. Evoke pointed to a reduction in marketing in a bid to target higher marketing returns for strong double-digit contributions across both 888 and William Hill.

International revenue grew 8% YoY thanks to double-digit growth in core markets of Italy, Denmark and Romania, but this was offset by a slowdown in Spain as well as a fall in evoke’s non-core international markets.

The firm said there was no change in its target guidance to achieve full-year 2025 adjusted EBITDA of £362m, adjusted EBITDA margin of at least 20% and medium-term financial targets of between 5% and 9% annual revenue growth.

Highlights for the third quarter included the rollout of the improved William Hill Vegas app, the launch of William Hill’s ‘Final One Standing’ free-to-play game and “significant acceleration of growth” in Denmark of 19% in constant currency, with monthly revenues reaching all-time highs.

Per Widerström, evoke CEO, said: “During Q3 we continued to execute against our strategy which is transforming our long-term competitive capabilities and building a more efficient and profitable business.

“With retail continuing the improving trend from Q2, all three divisions were in growth during the quarter.

“While our refined approach to UK online marketing to drive improved profitability slightly held back our top-line performance, we are pleased to have recorded our fifth consecutive quarter of profitable growth.

“We have clear plans in place to support an improvement in revenue during Q4 through continued acceleration in product enhancements, including retail sports and our recently launched new William Hill Vegas app.

“We are also making ongoing improvements to our customer lifecycle management capabilities.

“Alongside this, the improvements we have made to the operating model and efficiencies in our cost base mean we remain confident of achieving our implied adjusted EBITDA guidance, which would outperform market expectations.

“We continue to execute our turnaround with vigour and are making good progress against our plans to position evoke for long-term success and significant value creation,” he added.

Following the release of the trading update at 07:00, shares were up slightly but had slipped 0.84% at the time of writing.

The post Evoke reports group revenue up 5% YoY in Q3 first appeared on EGR Intel.



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